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Create a public image for their organization or product.

Public Relations Specialists create a public image for their organization. They may write or produce promotional material, like press releases. Their job may also involve raising funds for their organizations.

Wages	$32.32 per hour on average
Outlook	The outlook is Good
Education & Training	Bachelor's degree is needed for entry.
Related Programs (Current training programs available)	Agricultural Business Technology/Technician Broadcast Journalism Communication, General Communication, Journalism, and Related Programs, Other Customer Service Management Digital Communication and Media/Multimedia E-Commerce/Electronic Commerce Health Communication Mass Communication/Media Studies Office Management and Supervision Public Relations, Advertising, and Applied Communication Radio and Television Speech Communication and Rhetoric Technical and Scientific Communication
On the Job	Work Activities Conduct market research. Inform viewers, listeners, or audiences. Provide educational information to the public. Collaborate with others in marketing activities. Develop promotional strategies or plans. Edit written materials. Promote products, activities, or organizations. Coordinate logistics for productions or events. Write advertising or promotional material. Write informational material.
Career Pathways	Marketing Communications
Similar Careers	Insurance Sales Agents Advertising and Promotions Managers Advertising Sales Agents
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This page includes information from the O*NET 24.2 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA.