Public Relations Specialists
On the Job
Public Relations Specialists create a public image for their organization. They may write or produce promotional material, like press releases. Their job may also involve raising funds for their organizations.
Typical Work Tasks
People who work in this career often:
- Conduct market research.
- Inform viewers, listeners, or audiences.
- Provide educational information to the public.
- Collaborate with others in marketing activities.
- Develop promotional strategies or plans.
- Edit written materials.
- Promote products, activities, or organizations.
- Coordinate logistics for productions or events.
- Write advertising or promotional material.
- Write informational material.
Typical Working Conditions
- Having telephone conversations.
- Using e-mail.
- Working indoors in environmentally controlled conditions.
- Meeting strict deadlines.
- Working with a group or team.
- The importance of being accurate or exact.
- Frequent decision-making.
- High levels of competition.
This page includes information from the O*NET 24.2 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA.
Source: You can learn about our data sources in the About Us section.